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“Cameleon enables us to optimize the entire order-delivery cycle for custom products. Cycle time has decreased from 3 weeks to 48 hours.”

JP. Guerin, Business Process Analyst - Invacare



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Guided Selling Software

Arm your sales team, channel partners and customers with a sales tool to best guide them towards optimal products that meet customers specific, expressed needs

The Challenges

You want to sell the right product at the best price to every customer but you encounter the following problems:

  • Insufficient knowledge of the entire offering across the sales teams: internal sales and partners tend to sell the same products, the ones with which they are most familiar
  • Quotes and proposals are too long, too elaborate and regularly contain errors: products that can’t be delivered due to incompatible options or incorrect pricing
  • Commercial success of new products is delayed due to difficulty training the sales team and partners
  • No online options for customers to purchase products
  • Inconsistent answers and direction given to customers across all sales channels: Internet, retail stores, call center, online store, field sales and channel partners

The Solution

Cameleon offers guided selling tools that companies can deploy across all sales channels, including the Internet:

  • Interactive needs analysis and recommendation scripts guide users (sales, partners, online customers) to the most specific offers that meet customers needs
  • Alert to technical, marketing or sales incompatibilities between various options
  • Product comparison
  • Up-selling and cross-selling capabilities
  • Real-time pricing calculator and multiple scenario pricing simulation
  • Enterprise-class performance and scalability, essential for web deployment
  • Integration with front office applications (CRM, eCommerce) and back office applications (ERP) through an open Service Oriented Architecture (SOA)

The Benefits

Customers using Cameleon Guided Selling tools have achieved these results:

  • Increased average transaction value
  • Generate quotes and proposals that are 100% accurate
  • Increase commercial success of new product introductions
  • Greater agility to react to competition: new offers, promotions, etc.
  • Improved customer satisfaction